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The declining birthrate poses significant challenges for companies that cater to parents of newborns, infants, and young children. Adapting to the changing demographic landscape, focusing on niche markets, and diversifying product offerings will be key strategies for businesses in the baby and children's bathing product industry to thrive in this evolving landscape.

Old-timey movie star Mae West once quipped: "If at little is great, and a lot is better, then way too much is just about right!" While her sentiments may have been the mantra for Hollywood in the 1920's, when we consider the modern children's personal care space, we've taken a decidedly different approach.

Beta-glucan is a polysaccharide that can be derived from various natural sources such as oats, barley, mushrooms, and yeast. In our Dabble Ducky infant products, beta-glucan is used because of its numerous beneficial properties. We use a proprietary version throughout the Dabble Ducky products that we call Beta-Baby.™ 

In the 1980’s the number of children with eczema totaled less than 5% of the population...a stat that had not changed for decades.  Despite massive improvement in both ingredient and product safety in recent years, consumer research data shows us that eczema rates are now at a whopping 20%!

Today, there are dozens and dozens of brands touting their mild baby shampoos and thousands and thousands of articles, blogs and websites that all together have created complexity in a once simple space. Yes, in the 1960’s things were definitely simpler, however they were not safer. 

Let’s explore how to keep germs away and leave more room to play, with a Creatively Clean hand-washing routine that kids can follow consistently!

Feel good about becoming environmentally conscious and join us in taking a step towards a greener future!

Have you ever experienced a moment of pure joy when you entered a room and the most beautiful aroma filled your nose? Scientific research confirms that scent does more than just make us feel good; it can alter our recognition, mood, and behavior.

The bath might be a good place for getting clean, but the toys that go in them can be perfect homes for mold and other grime.